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Brand Authority

Measure how strong your brand looks to AI

AI models cite brands they trust. Citeme scores your authority across eight concrete dimensions, checks whether the engines tell the same story about you, and tells you exactly what to fix.

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  • Results in minutes
  • 10 AI engines covered

Authority score

66

Brand footprint72
AI visibility58
Domain authority64
Multi-platform41
Technical88
Content E-E-A-T67
Reputation53
Maturity76
Eight signals

Authority, broken into what AI actually reads

"Domain authority" is a black box. Citeme measures the real signals an AI weighs when deciding whether to trust you, from your knowledge-graph footprint to your reviews, and grades each one.

011

Brand footprint

Search volume on your brand name, Google impressions and the age of the company. Together they measure how established your name looks before an AI reads a single one of your pages. The reasoning is simple: a model has seen an old, often searched brand thousands of times across the web, and a young brand that nobody searches yet starts from behind even with excellent content. This is also the slowest dimension to move. Brand searches grow when people meet your name elsewhere, in the press, in communities, in comparisons, not when you rework a page on your own site. Expect it to shift over months, and read it as the context for the other seven signals rather than as something to fix this week.

022

AI visibility

Citation rate across the engines tested, the sentiment of those citations and the traffic that AI answers actually send you. It is the only one of the eight dimensions that measures an outcome rather than a cause: the other seven explain why an engine trusts you, this one shows whether it already picks you. Reading the two together is what makes the score useful. A high AI visibility with weak foundations is fragile, because it can disappear the day a competitor builds the authority you are missing. A low AI visibility with solid foundations usually points at a narrower problem, most often content that does not answer the questions buyers actually ask the assistants.

033

Domain authority

Your position in the web graph, computed as a PageRank from Common Crawl data. It is the link side of trust: how many sites point to you, how strong they are and how relevant they are to your subject. Assistants that search the web before answering often lean on indexes where this graph weighs heavily, so a domain with few strong inbound links is harder to surface, whatever it publishes. Citeme does not stop at the score. It proposes sites relevant to your sector where a link would count, selected by their own domain authority and their topical relevance, so the next step is a list of targets rather than a vague instruction to build links.

044

Multi-platform presence

The number of places where your brand is detected: Wikipedia, Wikidata, the Knowledge Graph, social networks, professional directories and review platforms. These are the third-party sources an engine cross-checks before trusting what your own site says about you, and they are also where an entity gets its identity. A Wikidata entry and a coherent set of profiles are what let a model recognise that the company on your site and the company mentioned elsewhere are the same one. You can declare your profiles in the configuration, LinkedIn, YouTube, G2, Trustpilot, Capterra, Crunchbase or GitHub, so the audit does not have to guess them.

055

Technical signals

Schema markup, robots.txt, HTTPS and page speed. This is the dimension that decides whether the others can count at all: an engine that cannot crawl a page, or reads it without knowing who publishes it, has nothing to trust. The most frequent failure is also the most invisible one, a robots.txt that shuts out the crawlers feeding assistant answers, often inherited from an old template or a firewall rule nobody remembers adding. Structured data does the opposite job: it states explicitly who you are, what the page is and since when. Both can be checked in seconds with the free AI crawler checker and AI schema checker, before any authority work starts.

066

Content and E-E-A-T

Freshness, named authors, cited sources, question and answer blocks and depth: the experience, expertise, authority and trust signals applied to what you publish. Freshness is measured concretely, as the number of articles published over the last 90 days and across twelve months, because an engine weighing two similar sources tends to prefer the one that is maintained. Named authors and cited sources play the same role for credibility: they give a model something to attribute. Depth is the counterweight to volume. A handful of pages that answer specific questions with verifiable facts outweighs a large archive of thin posts, and this dimension is built to reward the first rather than the second.

077

Reputation

What others say about you: third-party mentions, reviews, press and forums. For reviews, the audit keeps the best average rating found across the review platforms it checks, such as Google, Trustpilot and G2, along with the number of reviews behind it. Press mentions are detected automatically and come with suggestions of media worth targeting to widen your coverage. This dimension matters because an assistant asked to recommend a vendor looks for independent confirmation, and reviews, articles and community threads are exactly that. A brand that only talks about itself on its own site gives the engine nothing to cross-check, however good that site is.

088

Business maturity

Company age, size, sector and international reach. It is the context against which the other signals are read: a three-person startup is not judged on the same footprint as a group of a thousand people, and a sector with few players does not need the same reputation as a crowded one. The audit detects these facts on its own, and you can state them in the configuration to sharpen the diagnosis, from the founding year to a size band running from solo up to more than a thousand employees. This dimension moves little and is not a lever in itself. Its role is to keep the score fair, so that an early-stage brand is compared with what is realistic for its stage.

Consistency check

Do the AIs agree on your story?

Beyond the eight-dimension score, Citeme runs a consistency check: it asks each engine about your brand and compares the answers. Founding year, company size, mission, positioning, when models contradict each other, you have a credibility problem.

You get a 0-100 consistency score, the exact divergences, and prioritized recommendations: create a Wikidata entry, complete your Organization schema, get on more review platforms, harmonize your facts. Each rated by impact and difficulty.

  • Brand footprint, AI visibility, domain authority
  • Multi-platform presence & technical signals
  • Content E-E-A-T, reputation, business maturity
  • Cross-engine consistency score (0-100)
  • Prioritized fixes, rated by impact and difficulty

Authority score

66

Brand footprint72
AI visibility58
Domain authority64
Multi-platform41
Technical88
Content E-E-A-T67
Reputation53
Maturity76

8

authority dimensions

5

maturity tiers

15+

prioritized fixes

0-100

consistency score

How it works

  1. 1

    Run an authority audit

    It launches with every GEO audit, or on its own in seconds.

  2. 2

    Signals get collected

    Eight dimensions scored from web, knowledge-graph and review data.

  3. 3

    Act on the gaps

    Prioritized recommendations, each rated by impact and difficulty.

Our articles on this topic

All articles

GetMint review: our analysis of the French GEO platform

Real pricing, the engines actually tracked, a 4 million euro round and measured authority. Our score: 3.8 out of 5.

Alexandre TeilletMarketing
September 20, 2026

Peec AI vs Profound: pricing, engines and verdict after Profound went enterprise-only (2026)

Profound dropped its self-serve brand plans in September 2026, so Peec AI and Profound now serve different buyers. Here is how their pricing, engine coverage and data compare today, and which one fits your team.

Maël BourdinGEO
May 26, 2026

Best Shopify apps for GEO in 2026: get your store cited by AI

The Shopify apps that help with GEO, sorted by job: what Shopify already does, AI visibility tracking, structured data, llms.txt and product content. Prices and ratings from the Shopify App Store on October 21, 2026.

Alexandre TeilletGEO
October 21, 2026

Good to know

Because an assistant recommending a vendor takes a risk every time it names one, and it reduces that risk by preferring brands it can verify. Verification means independent signals: other sites linking to you, profiles on platforms it knows, reviews, press, a coherent story across sources. A brand with strong content but little of that footprint is harder to recommend than a slightly weaker competitor that everyone talks about. That is why authority is scored separately from content. The two are connected but they move at different speeds, and they call for different work: content is fixed page by page, authority is built outside your site, over months.

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